On the problem of semiosis in the borrowed sign
The data of empirical research of the borrowed sign evolution are ana-lyzed in the article. The study focuses on"creativity"as an Anglo-American borrowing. Reversive nature of semiotic process, typical for interpretation of borrowed words — from sign to it’s meaning, from signifiant ...
Borrowing inter-cultural concepts in the context of mass media and social networks synthesis
The article considers specifications of word-concept borrowing in the discourse field “Environmental friendliness”. On the examples from German-language media the article describes the processes of new words’ access to the German language and the nature of their functioning in the media discourse ...
On innovative segment of a lexical semantic field “Social policy”
... sociological and socio-political topics taking into account psycholinguistic, chronological, lexicographic and functional criteria. A significant part of the lexical innovations of the subsystem under study were found to be strong neologisms represented by borrowed lexemes and word-forming neologisms. Special attention is paid to the characteristics of phraseological combinations formed in the Russian context. Weak innovations in the vocabulary of social policy are represented primarily by semantic neologisms ...
English borrowings in modern mass media
The article explores the typology of modern English borrowings in mass media texts. The main aim of the article is to identify and describe the types of English borrowings by analyzing how they got adapted in the Russian language. The first type includes the borrowings, which date back to the late XX ...
The study of legal terminology lacunae in the dynamic relations of languages and cultures
The paper reviews the issues of eliminating gaps (lacunae) in legal terminology in dynamics, describes certain stages in gradual introduction of some borrowed terms into professional and common language, and specifies the role of translation as an instrument of eliminating lacunae. Deeper insight into the process of borrowing new terminology results in a more adequate translation, and, consequently,...
A programming language and translation
... версия). URL: http://
(дата обращения: 11.11. 2015).
programming language, translation of code, translation methods and techniques, pragmatic adaptation, English borrowings, IT terminology