Content analysis of environmental discourse texts (On the material of English-language media)
- DOI
- 10.5922/vestnikpsy-2026-1-2
- Pages
- 14-28
Abstract
This article provides a brief overview of key aspects of discourse studies, addressing the definition and typology of discourse, as well as the difference between the terms “text” and “discourse.” The historical background and contemporary approaches to the study of ecological discourse were examined, and its place within general discourse theory was determined. A qualitative-quantitative content analysis of texts within the media ecological discourse was carried out, using articles from the authoritative online news outlet The Ecologist as empirical material. Six key content analysis categories for media ecological discourse were formulated: “Environmental Initiatives,” “Global Environmental Issues,” “Politics,” “Consequences of the Ecological Crisis for Humans,” “Reviews of Books, Films, and Podcasts on Environmental Topics,” and “Investments.” Subcategories corresponding to the themes of the articles were identified for each of the main categories. Conclusions were drawn regarding the intentional attitudes of the authors of the analyzed texts, highlighting the primary role of calls and motivation for readers to engage in active nature conservation. The study also assessed the feasibility of applying content analysis methods within linguo-pragmatic research.