Semiotic Hybridisation as the Basis of Internet Meme Semantics
The authors study the process of semiotic hybridisation in internet memes, which are a popular internet communication phenomenon. The relevance of the topic is conditioned by the lack of academic research into multimodal features of internet memes. The aim of the research work is to analyse the process of semiotic ...
Text reinterpretation and the motif of transformation in a short form of Internet poetry
In this article, I analyse the vehicles of humour in two short forms of Internet poetry that developed in the 2000s: the pirozhok (literary, a ‘stuffed bun’) and the poroshok (‘powder’). Poems of these genres are quatrains written in iambic tetrameter. Pirozhoks have no rhyme scheme, whereas, in poroshoks, the fourth ...
Valuating the appropriation of digital technologies across Russian regions
... income, and the availability of ICT infrastructure. This study evaluates the readiness of the population of various Russian regions to embrace digital technologies. Based on a comparative analysis of traffic to the most popular websites on the Russian Internet, grouped into five categories (e-commerce, e-government, information exchange, spatial mobility, scholarly communication), an index method for assessing readiness for digitalisation is developed. The study uses Yandex search data from February ...
On digitalization of the Kaliningrad region as an economic security element
... additional state support is required for the development of the digital economy of the region while implementing an alternative scenario of innovative development.
Mikhaylova A. A., Plotnikova A. P.
information society, digital technologies, internet, innovative security
The heterogeneity of university website discourse
... университет : [сайт]. URL: http://spbu.ru/ (дата обращения: 12.06.2014).
discourse of university websites, heterogeneity, multidimensionality, educational discourse, scientific discourse, promotional discourse, internet discourse