IKBFU's Vestnik

2020 Issue №4

Back to the list Download an article

Language means of creating an image of a Mus­lim woman in internet sports discourse

Pages
45-55

Abstract

The relevance of the conducted research is determined by insufficient lev­el of knowledge of the Muslim culture and its features, typical for modern Russian society. Due to the multidimensional nature of a Muslim woman im­age, the article considers one of the aspects of its discursive representation, which is the lexical means used by the authors to portray a Muslim woman athlete. The research material comes from Russian Internet sources devoted to Muslim issues. The results of the research indicate that the word hijab is used as a key element for creating the image of a Muslim woman in sports texts. In the analyzed materials, the hijab is subjected to resemiotization, which nature depends on the role identification of the participants in the narrative. For a narrator who promotes the values of Western society, the hijab in sports dis­course is a lingo-cultural marker of emancipation and overcoming  gender asymmetry. For Muslim women athletes, the hijab becomes a means of demonstrating their cultural identity and a way to prove the value of their own ethnic and religious traditions.