IKBFU's Vestnik

2020 Issue №01

Non-financial mechanisms for attracting and retaining customers in the banking sector

Abstract

The paper considers the main mechanisms of non-financial attraction and customer retention in the banking sector. The following factors are analyzed: convenience of the bank application; speed and quality of solving customer problems; technological aspects of the bank; special client programs and privi­leges; the availability of banking tools. Formulated actions to increase custom­er loyalty of banks.

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Cartographic module for visuali­zing the location of IP-addresses

Abstract

Due to the continuously increasing number of network attacks and, ac­cordingly, the volume of work performed by analysts to identify individuals who violate the security of critical information infrastructure objects, the de­velopment of software tools that provide visualization of the information ana­lyzed in this case is relevant. A cartographic module is described that provides a search for publicly accessible databases of MaxMind companies, 3WiFi da­tabases, WHOIS information for this IP-address, visualization of its location on an electronic geographic map and text information about the country and city of its location using the specified IP-address , as well as the provider that provided this IP-address. This module is implemented as a WEB server using the Django web framework. An example is provided illustrating selected methods for visualizing information related to a selected IP-address. The di­rections of its further development are determined.

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