The contribution of TV commercials to the development of self-care behaviour in the youth :: IKBFU's united scientific journal editorial office

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Science is but an image of the truth
Francis Bacon

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The contribution of TV commercials to the development of self-care behaviour in the youth

Author Alimpieva A., Selivanova A.
Pages 72-83
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Keywords self-care behavior, healthcare socialization of young people, TV commercials
Abstract (summary) This article focuses on the research results of the influence of TV commercials on the formation of self-care behavior models in the youth. It is shown that the formation of relevant attitudes and the adoption of self-care behavior models is strongly affected by the contents of the TV media space.

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