Frame approach to analysing the semantisation of the biblical quasi-anthroponym prodigal son in the language of Russian poetry
... русской культуры: два свойства персоносферы // Новый Мир. 2002. № 1. С. 133—145.
Babenko N. G., Steshenko M. A.
precedent sign, biblical quasi-anthroponym, frame, protoframe, frame approach, slot, semantisation
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Dynamics of syntactic sense realisation and conceptual shifts at the periphery of syntactic fields
This article deals with the process of conceptual shift that creates a syntactic field with its nucleus and peryphery. In the latter the superposition of prototypically opposed meanings and concepts substitutes for the polysemy of syntactic units, thus resulting in the overlap of syntactic fields. In this process vocabulary is of great importance.
1.
Bierwisch M.
Semantische und konzeptuelle Repräsentation lexikalischer Einheiten // R. Ruzicka, W. Motsch (Hrsg.).
Untersuchungen zur Semantik...
Cognitive and pragmatic aspects of German social-political discourse
The German social-political discourse is regarded to be a cognitive space with its certain structure and dynamic character, it can be studied from both syncronistic and dyachronistic points of view.
1.
Кубрякова Е.С.
Когнитивная лингвистика и проблемы композиционной семантики в сфере словообразования // Известия АН. Серия литературы и языка. 2002. Т. 61, №
1. С...
The use of the passive construction and its synonymous speech forms in advertising discourse (based on the German language)
The article is devoted to the use of Passive Voice constructions in the modern advertising. The author analyses the use of various types of Passive and explores other forms of speech when it becomes possible to convey the Voice relations. The research has been conducted on the basis of the German advertising texts.
1. Арутюнова Н. Д. Предложение и его смысл. М., 1992.
2. Коммерческий словарь/ под общ. ред. А. Н. Арзилияна. М...