Adaptation of discursive strategies for social management of innovations in China
... and evaluation. The analysis of the implementation of visionary and optimizing axiological strategies in the discourse of social management of innovations has revealed relevant and significant value meanings in the form of correlative and oppositional conceptual nodes of various types, which contribute to the formation and enrichment of the current layer of the concept 创新 (innovation), as well as its promotion in the media's axiologically parameterized communicative space. The specified meanings are interpreted ...