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Public service announcements attract attention to social problems and encourage the general public to solve them, which requires influencing the recipient using speech methods. The means to exert such influence create a functional and semantic field. The authors focus on the periphery constituents of this field, which function in public service announcements in the Russian and German languages. 1. Виноградов В. В. Русский язык (Грамматическое учение о слове). М., 2001. 2. Голуб О. В., Куракин М...

The article focuses on the place and the role of non-formal educational practices in the development of adult education in Russia. Non-formal educa-tional practices are considered as a way of educational interaction, which has preserved the basic parameters of humanity. They are updated in periods of significant historical changes, as resource support for social reconstruction. Today, the practice of non-formal adult education is in demand primarily as a resource for development of human potential...

This article discusses the pedagogical conditions of self-care socialization in primary school children. The authors focus on the essence of these conditions and the need to ensure them in the process of socialization of primary school students. 1. Большой психологический словарь. СПб., 2004. С. 469. 2. Борытко Н. М. Педагогические технологии. М., 2015. 3. Брылёва Л. Г. Самореализация личности (онтокультурологический аспект). СПб., 2002. 4. Журавлева И. В. Отношение к здоровью индивида и общества...

The paper presents a new approach, which improves the quality of train-ing of specialists in information technologies by considering the dominant special abilities to different lines of activity. It includes the scheme of the edu-cational process in high school. Authors focus on student's inherent special abilities as the dominant ones for the educational process. The paper describes in detail the issues of formation of learning motivation based on the personal characteristics of the individual learners...

This article presents results of the authors’ theoretical and sociological studies of consulting in the field of a university professor’s professional activity. The authors stress the need for consulting within the system-synergetic and praxeological approaches based on the key principles of andragogy and contextual training theory. The major provisions of the game technology paradigm of pedagogical activity serves as the basis for pedagogical consulting. The product of consulting is professors’...

The article discusses several strategies of Egor Letov’s idiostyle associated with his subjective position, which is expressed in a literary text. The authors analyze some models of Letov’s poetic syntax — subject-predicate relations and the prevalence of infinitives. The article describes certain constants of the Egor Letov’s poetic model of the world, characterizing the position of the author’s «I» in the world. 1. Авилова Е. Р. «Культовый» статус автора в русской рок-поэзии // Русская рок-поэзия:...

This article considers the problem of ethnic identity as a polymodal one and analyses certain social, historical, and psychological aspects of its context. Language is one of the major differentiating features in terms of ethnicity. In some historical situations, ethnic identity is determined by the symbolic role of language in the processes of development of allegiance to the community and intergroup differentiation rather than the actual use of language by all mem-bers of the ethnic group. 1. Байтокова...

This article identifies and analyses the linguistic features of the genera-tion and perception of complimentary phrases in different age groups belon-ging to English, American, and Russian cultures. The language of representatives of different age groups is dissimilar, therefore, there is a need to consider the effect of age parameters on language. 1. Булгаков М. А. Театральный роман. Алма-Ата, 1988. 2. Вахтин Н. В., Головка Е. В. Социолингвистика и социология языка. Гендер. Язык и возраст. URL:...

This article analyses key approaches to interpreting the content of the ‘psychosomatic disorder’ construct, which can be viewed through the prism of various psychogenic factors of development and understood as a form of soma-tization of affective or psychopathological conditions. The author addresses the theoretical and methodological problems of modern understanding of psycho-somatic disorders associated with the multiplicity of their psychological mod-els, criteria for the presence/absence of organic...

In line with the need for a comprehensive system analysis of the poetic works of the influential Tatar poet and literary figure Fatih Karimi, this arti-cles considers the early but the most literary advanced poems created as his poetic voice was emerging. The study shows that the process of the poet’s creative evolution followed a trajectory from the ‘social ideological order’ towards expressing the ‘living’ human feeling and lyrical sacredness. 1. Мазитов З. М. Фатих Карим: Очерк жизненного и творческого...

The cases of two Kaliningrad universities are used in a forecast study of the interpersonal aspect of culture of students’ and teachers’ trust within higher professional education. The author gives a definition of the culture of trust between the agents of educational process and outlines the structure of this notion. The article presents the students’ and teachers’ forecasts of the culture of trust between the agents of educational process in future. 1. Педагогический энциклопедический словарь...

The preparedness of parents of children with and without special needs for inclusive education is problematized in view of the competence aspects of a teacher’s inclusive preparedness. The notion of co-preparedness of a diverse group of parents within a poly-subject educational space is defined. The article presents results of empirical research on the preparedness of parents of chil¬dren with and without special needs for inclusive education in the Republic of Belarus. General problems of preparedness...

The article reviews the foundation and development of the concept of the Russian Idea in the Russian philosophical and social thinking, its main definitions, content, as well as critics. The significance of development of national identity and cultural self-determination for effective intercultural communi-cation is pointed out. Besides, the role of the Russian Idea as a Russian nation specific component, forming the national identity, when dealing with intercul-tural communication practices is discussed...

This article presents the findings of a study into the practices of special-ists of the Centre for Social Assistance to Families and Children and student volunteers from the Immanuel Kant Baltic Federal University aimed at man-aging a special area of social activity of the Centre’s clients, namely, social as-sistance. The authors identify management connections and problems, as well as prospect for inter-institutional cooperation in the field. 1. Иванова Ю. В. Социальное обслуживание граждан пожилого...

This article compares the poetics of two works by Hesse and Frisch brought together by a similar topic and complex of motives up to identical plot elements. It is shown that the problem of self-identification is solved differently by two writers: Hesse’s solution lies in Klein’s rejection of the role and mask of Wagner, which was imposed on him by the society, through a voluntary death, whereas Frisch’s character Stiller faces desolation and shows outward acceptance of his name and role still rejecting...

In the information society, criticism assumes a special role in the system of genre and stylistic differentiation of media texts. The media culture of new generation is faced with the problem of studying the discursive characteristics of criticism of modern media genres. The analysed examples of criticism from German press focusing on arts and culture make it possible to reveal certain trends in the media perception in the early 21st century 1. Богоявленский А. Е. PR и журналистика: поговорим о...

The parabolic works of F. Kafka and F. Dostoevsky are compared in the ideational context of the 20th century philosophy in relation to different philosophical interpretations of sin and crime. The ideal world of these works is considered in the light of sociocultural experience of totalitarian system, its later analysis and overcoming. The author address the writers’ interest in the psychological determination of enslavement and the unconscious mechanism of rejecting freedom. 1. Достоевский Ф. М...

This paper deals with the discourse properties of quotations used in the English-language media discourse. Based on an analysis, the author comes to a conclusion that the discourse properties of quotations significantly affect the process of interpreting the media discourse. 1. Масленникова А. А. Лингвистическая интерпретация скрытых смыслов. СПб., 1999. 2. Dijk T. A. van. The Study of Discourse // Discourse as Structure and Process. Discourse Studies: A Multidisciplinary Introduction / еd. by...

This article presents a general model of involving the research, educa-tional, and other expert communities in implementing the state educational policy. The authors consider the organization of public and expert discussion of sample primary and secondary education programmes. The model describes the nonlinear space of expert interaction, including the key processes, forms, and results thereof. 1. Remorenko I. M., Burov V. V., Parfenov R. V. On Modern Technologies of Citi-zens’ Participation in...

The implementation of the English Access Microscholarship Program (ACCESS) in the Kaliningrad region is based on the principles of inclusive education. It makes the study of the English language more accessible to ado-lescents from an economically disadvantaged background and children with special needs. A greater sensitivity to cultural differences, coupled with the acquired language skills, enable the participants to take advantage of opportu-nities that had previously been unavailable to them...

This article analyses the large-scale renaming campaign held by the German leadership in the late 1930s in order to Germanise the Prussian territories of the state. It is concluded that the puristic activities of German National Socialists widely discussed in the modern scientific community were inconsistent. 1. Басовская Е. Н. Советский лингвистический пуризм: слово и дело (на материале периодики 1920—1930-х годов) // Вестник Российского государственного гуманитарного университета. 2011. Вып. 7...

This article considers effective models of interaction between social and cultural institutions that can be used in developing a common educational space of the CIS countries. Of special significance are the models that involve public organizations. Through establishing mutual connections, domain models create more complex globule structures. Network projects initiated within globules and involving different domains contribute to the emergence of a selfdeveloping common space. 1. Григорьян Э. Р...

This article studies the semiotics of the ship as an image of the world in cases of the novels To the End of the Earth by William Golding, A History of the World in 10½ Chapters by J. Barnes, and The Ship of Fools by Gr. Norminton. The ship is considered a new version of the Biblical Noah’s Ark – a miniature society. The authors believe that the avantext integrates the new “generative model” creating at the same time new forms of fictional conditionality and types of literary generalisation. 1....

This article is devoted to the adoption of the idea of continuing education by modern Russian society and state, as well as the need to promote its development for supporting cultural continuity and socioeconomic development. Through analysing the legal framework of the modern development of education in Russia, the author identifies the legislative resource for promoting informal education in multi-age communities, which makes it possible to support educational initiatives aimed at stimulating a...

This article addresses the problems of health protection of schoolchildren with special needs in the conditions of inclusive education. The author considers the structure of social attitudes of teachers, students, parents, children with disabilities, and regular students to the teaching activities in the inclusive educational situation and its role in students’ health protection. The article emphasised the need to develop the concept and strategy for health protection of schoolchildren in the context...

This article considers the problems of development of sports as a social phenomenon and a means of cross-cultural communication and international business development. The authors present data on the experimental testing of the developed corporate sport model.

This article focuses on the features of professional athletes’ ideas of family relations. The authors analyse the relation structure, role distribution, ways of communication, and egocentrism tendencies in professional athletes’ families. The authors’ idea of the counselling process lies in addressing the features of athletes’ families with the help of the hardware methods of neuromodulation, projective techniques, and corporal therapy. The authors identify four areas of counselling and offer recommendations...

G. H. Miller’s dream dictionary is analysed from the perspective of modern cognitive linguistics. The author examines its cultural characteristics, embeddedness in the context of dreams, the polysemy of the key image, and the possibility of homonymy. Gender dependence and subject-object differentiation are identified as important features of dream interpretations in the dictionary. The author describes three mechanisms of semantic transformation behind the dream interpretation: metaphoric conversion...

This article deals with affectedness, a semantic category which underlies particular syntactic phenomena determining syntactic rules and tendencies but having no morphological markers, not unlike other covert categories. It is relevant to direct object selection in various languages, be-passives and getpassives in English, some types of impersonal sentences in Russian, etc.,which reflects general typological patterns. 1. Арутюнова Н. Д. Введение // Логический анализ языка. Образ человека в культуре...

This article studies trends in the development of the German language and their manifestations in spoken language. It is established that, under the influence oral discourse conditions, the antinomies of language development are resolved in regional spoken languages predominantly in favor of the system (usage vs system), the speaker (speaker vs listener), expressivity (regularity vs expressiveness), and the code (code vs text). 1. Едличка А. Теория языковой культуры сегодня // Новое в зарубежной...

This article provides a detailed definition of cultural identity – a modality and an essential component of identity and its types. To this end, the study differentiates between the notions of individual and collective cultural identities as phenomena of individual and collective consciousness. Such definitions shape the trajectories of research into identity as an interdisciplinary category within the cognitive-discursive paradigm of modern linguistics. 1. Грушевицкая Т. Г. Основы межкультурной...

his article presents a comparative analysis of the factors of family education influencing children’s health behavior and life expectancy. The work is based on two empirical studies conducted in the U.S. (Utah) and the Russian Federation (Kaliningrad region), as well as the Republic of Belarus. 1. Мехович Г. А. Самосохранительное поведение детей 3—5 лет в условиях семейного воспитания // Вестник Балтийского федерального университета им. И. Канта. Калининград, 2012. Вып. 11. С. 146—149. 2...

This article shows that the delimitative class of verbs can be expanded through involving new groups of motivating verbs. This process becomes more active in the conditions where the impact of usage is more pronounced. The author establishes that delimitatives acquire special functional-stylistic yield in modern written language and act as a “code word” indicative of socially marked narration. 1. Дмитриева О. И. Динамика процессов внутриглагольной префиксации // Дмитриева О. И., Крючкова О. Ю. Динамика...

The article considers three main types of integration of education, science and business. There are: American type, Japanese type and Mixed type. The main role in American type of integration plays Research University; the main role in Japanese type plays Government; the main role in Mixed type (mostly prevalence are in Central and Northern Europe) plays technological parks. The article considers merits and demerits of these types. 1. Карпенко О. М., Бершадская М. Д. Высшее образование в странах...

This article offers the results of an empirical study of inclination and the preparedness of students to make decisions in favour of health behaviour relating to nutrition. The authors suggest a multidisciplinary approach - based on social and economic psychology – to the problem of consumption of certain goods that affect health condition. 1. Симаева И. Н. Алимпиева А. В. Охрана здоровья и образование: институциональный подход : монография. Калининград, 2011. Ч. 2. 2. Фоломеева Т. В., Винокуров...

This article is explains the need to develop a new master’s programme — “Psychology of health — as well as to identify the competences of its graduates in the sphere of formation, preservation, and recovery of health. The new master’s programme is being developed in the framework of the Programme for the Development of IKBFU. 1. Ибрагимов Г. И. Компетентностный подход в профессиональном образовании // Educational Technology & Society. 2007. Vol. 10, № 3. URL: http://ifets.ieee.org/russian/depository/v10_i3/pdf/3_Ibragimov...

This article analyses the theoretical framework for supporting activities at cultural and leisure establishments, particularly, teen clubs. The authors present a model of socio-pedagogical support for children at teen clubs and describe its goals and objectives, principles, stages, and ways of practical implementation. The article emphasizes the need to create a program for socio-pedagogical support for teenagers based on the model presented and offers the key characteristics of the program, as well...

This article examines the socio-economic factors that determine the possible outcomes of modernization of higher education in Latvia, as well as the promising directions of improving the quality and effectiveness of higher education and science in Latvia. 1. Министерство образования и науки Латвии : [информационный сайт]. URL: http://izm.izm.gov.lv/ (дата обращения: 02.02.2013). 2. Модернизация российского образования: проблемы и перспективы / под ред. М. К. Горшкова и Ф. Э. Шереги. М., 2010...

This article focuses on the results of health behavior diagnostic of pre-school children. They indicate that pre-school education is the only element of education system that pays attention to children’s healthcare and development of health skills. This article discusses the problems of healthcare socialization of children at pre-school educational institutions and possible 1. Алимпиева А. В. Динамика самосохранительного поведения детей, подростков и молодежи в процессе образования // Охрана здоровья...

The author presents the result of research into the speech of indigent population of Arkhangelsk aimed at identifying informants of dialect lexical units in view of social stratification. The data obtained show that dialect lexical units are still functionally active, but their frequency in groups formed according to the education principles differs considerably. 1. Ларин Б. А. О лингвистическом изучении города // Русская речь. Л., 1928.Вып. 3. С. 61—75. 2. Первая всеобщая перепись населения...

This article analyses the value foundations of pedagogy at the present stage and in historical development. The author offers a classification of the main value attitudes to personalities (to oneself, other equal subjects, and the world), which makes it possible to analyze the changing objectives of education. The article explains why pedagogical addresses the value priorities of Russian cosmism as a result of the expansion of society's value field. 1. Сластенин Г.   А., Чижакова Г.   И. Введение...

This article describes the features of relationships between older preschool children. The author emphasizes the need to prepare future specialists for work on improving relationships among older preschool children. 1.  Бодалев А.А. Личность и общение: избранные труды. М., 1983. 2.  Дьяченко О.М. Как развивается дошкольник? О чем нужно помнить психологам, педагогам и родителям. М., 2007. 3.  Коломинский Я.Л. Психология взаимоотношений в малых группах (общие и возрастные особенности). Минск, 2000...

This article considers the views of Russian philosophers on education in the late 19th — early 20th centuries. The author identifies an compares the key philosophical and pedagogical ideas of L. N. Tolstoy, V. V. Rozanov, V. K. Wentzel, M. Rubinstein. 1. Булкин А.   П. Социокультурная динамика образования. Дубна, 2001. 2. Валицкая А.   П. Как возможна общая теория образования, или о междис­циплинарном статусе понятия диалог // Диалог в образовании: сб. матер. конф. Сер. «Symposium»...

This article describes the historical context of development of psychoeducational approach and identifies its principal objectives in medical practice. 1. Authier J. The psychoeducation model: definition, contemporary roots and con­temporary roots and content // Canadian counselor. 1977. Vol. 12. P. 15 — 20. 2. Barker R.   L. The social work dictionary. Washington , 2003. 3. Bäuml J., Froböse T., Kraemer S. et al. Psychoeducation: A basic psychothera­peutic intervention for...

This article focuses on the issues of practical application of social behaviourism ideas and presents the results of a training aimed at the formation of effective behavioural patterns. The data obtained in the course of study require reconsideration of behaviourists’ ideas and an analysis of their application in educational process. 1. Axelrod S. Behavior modification for the classroom teacher, N. Y.; L., 1983. 2. Kolesnik W. B. Humanism and Behaviourism in Education. Boston , 1974. ...

This article discusses psycho-educational problems developed by teenagers from the moment of HIV diagnosis. The authors consider possible solutions to such problems by means of physical culture and analyse the readiness of HIV-positive teenagers for physical culture classes. 1. Воронин Е.   Е., Глазырина Л.   А., Загайнова А.   И. и др. Дети со знаком «плюс»: инф. пособие для сотрудников дошкольных и общеобразовательных учрежде­ний. М., 2008. 2. ВИЧ-инфекция у детей // Шаги профессионал...

The article considers the 20th century Russian history and the spiritual state of the society as the main subjects of the book. The author outlines the connection between the icon and the ancient and contemporary history of Russia, arguing that its function is to bring the mind of a Russian back to the Christian tradition. 1.  Солоухин В.   А . Собр. соч.: в 5 т. М., 2006. Т. 3. 2.  Запевалов В.   Н . Солоухин В.   А. // Русские писатели ХХ века: биографиче­ский словарь: в 2 т. / под ред. Н.  ...

This article offers a new classification of communicative barrier types based on causal relation. These barrier types are identified according to strictly subjective criteria as student's individual psychological factors leading to the destruction of common communicative activity and a decrease in learning efficacy. 1. Зимняя И.   А. Педагогическая психология. Ростов н/Д, 1997. 2. Куницына В.   Н. Трудности межличностного общения: дис. ... д-ра психол. наук. СПб., 1991. 3. Лупьян Я.   А. Барьеры...

This paper analyses the transformation of broadcasting structure of the national television in the new social and political situation. On the basis of this analysis, the new genre form — infotainment — is put up for discussion. 1.  Цвик В.   Л . Телевизионная журналистика: история, теория, практика. М., 2004. 2.  Познер В . Перспективы нашего телевидения: пресс-конференция. 2008. 1 окт. URL : www . lenta . ru 3.  Ильченко С.   Н . Отечественное телевещание постсоветского периода: ис­тория,...

... Processes: Where Are We? What Next? // Journal of Health and Social Behavior. 1995. 22. P. 53—79. 10.  Tijhuis M.   A., Flap H.   D., Foets M., Groenewegen M. Social support and stressful events in two dimensions: life events and illness as an event // Soc. Sci. Med. 1995. Vol. 40. №   11. P. 1513—1526. 11.  Wortman C.   B. Social support and the cancer patient: conceptual and metho­dological issues //Supplement to Cancer. 1984. №   53. P . 2339—2360.