Realisation of the pragmatic potential of intertextuality in political discourse
... paper touches upon the notion of precedent texts which have a unique system of commonly shared mental images and associations easily elicited in native speakers’ consciousness. That makes it possible for the politician to create a common discourse space, shared by both the speaker and the listeners, which has a great impact on shaping the desired viewpoint in the audience’s mind.
1. Арнольд И. В. Импликация как прием построения текста и предмет ...
